When people hear the word “agency” certain shivers may go down their spine. The association may be with CV’s and interviews. Throw in the word “creative” or “advertising” and the picture may change to tall buildings, with glassy boardrooms and ideas that may cost you a fortune.
It’s time we set the record straight.
We are magicians. We make people appear out of nowhere in front of your doors.
We are mentalists. We convince them of what they want.
We are comedians. We make your business laugh all the way to the bank.
How do we do this, you ask? Teach us your skills, we hear you beg.
Well, the answer and solution to your red lined income statement is simple.
See the thing is, you can’t MAKE money, without SPENDING money. I read a quote once that said: “Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but no else does.”
That’s where we come in.
We do the research. We talk to your target market, telling them what they want to hear and how YOU can deliver. We help in creating the demand.
We look at your competitors. We call their bluff and raise our hand.
We up our game and the proof is in the pudding. Or in the bank, in your case!
We share our knowledge. We bounce off our ideas – TOGETHER! We work as an extension department towards your business goals. See what makes our agency different to those tall buildings with the glass boardrooms is that we CARE! We know your name. You are not just another number in a filing cabinet. We care about your business. Because our business is all about growing yours! How do you think WE make our money?!
We don’t force a single idea on you with the intention of only making a sale for the sake of making a sale. We give you options. A shopping list of recommendations that are tailor-made to your budget. There is so much more than just TV and Radio Advertising for you to choose from. Options that vary from the size of business cards to billboards. Options that can move like videos or vehicle wraps. Concepts that can inspire and outperform. Whether it be physical prints or options on the World Wide Web. Making waves on both digital and social media platforms. The possibilities are endless! And the budgets can be worked within! (Someone has to say it!)
So, we dare you! Take a chance on us. This might just be the best thing you have ever decided to do! Besides, you have nothing to lose and so much market share to gain!
This blog is the start of so many interesting articles where we will share all the different sides of advertising – We hope you are ready to learn and take on this fun ride with us!
Until next week, adios!
Written By: Benitta van den Berg
Bio: Benitta is an account executive at BPD Advertising and has been with the agency since 2013. She loves taking romantic walks to the fridge, the twinkle in her doggo’s eyes and making up silly dance moves with her fiancé. She loves advertising for the adrenaline. Yes, you read that right. She loves the goose bumps of seeing well thought out artwork, the smiles of happy clients and knowing, that even if in some teeny tiny way, she made a difference to a company!